Embracing the Pajama Factor: Navigating the New Normal of In-Person Meetups
Something me and other meetup leaders have noticed: Meetup turnout has been wildly variable vs. RSVP rates in the pre-covid world. Why is this?
It might be the ‘new normal’ of Tuesday to Thursday’s in-office (meaning Monday plus Friday at home) is causing a lot of folks at home to not get ‘out of the pajamas’ and go out to events on Monday nights. Hence, we’re moving most of our events to Tuesday nights for the foreseeable future.
In an age where remote work has become the norm for many, the concept of the “pajama factor” has emerged as a significant consideration in determining people’s willingness to attend in-person meetup events. The shift to remote work brought about by the COVID-19 pandemic has blurred the lines between work and personal life. With the flexibility to work from home, many individuals have grown accustomed to the convenience and comfort it offers. However, this newfound comfort can also pose challenges when it comes to re-engaging with in-person activities, such as networking events, workshops, or social gatherings.
To address the pajama factor and encourage participation in in-person events, organizers must be mindful of scheduling and programming. By strategically planning events on Tuesdays, Wednesdays, and Thursdays, when individuals are more likely to be in the office and already out of their homes, organizers can increase the likelihood of attendance
Businesses can also play a role in addressing the pajama factor by fostering a culture that values in-person interactions and encourages employees to participate in events outside of their homes. By emphasizing the importance of networking and professional development, companies can motivate employees to step out of their comfort zones and engage with the broader community.
For our upcoming events: check out: https://www.meetup.com/colorado-technology-sales-meetup/events/294871585/
The “Hero’s Journey” in Sales, a customer centric sales methodology
LinkedIn Branding and Sales Acceleration, a talk with Cher Fox, the Datanista
https://www.meetup.com/colorado-technology-sales-meetup/events/299123275
Pitch Lab: Five Comedy Tips That Will Help You Win More Deals!
https://www.meetup.com/colorado-technology-sales-meetup/events/299124434
Yours in sales, Bob and Jason.